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Hapag-Lloyd joins Avantida's container repositioning management platform

GERMANY's Hapag-Lloyd is to offer reUse container management services in the UK through the Avantida platform.

The application speeds the re-use of import containers for export shipments of the same shipping company, while Avantida's platform helps to improve container repositioning management and lower costs for shipping line and transport companies, both companies announced, reported American Shipper.

"As part of the ocean lines continuous efforts to improve their services and align with their corporate policies, Hapag-Lloyd in the UK has joined 13 European ocean lines that have already adopted the Avantida platform, which streamlines all requests with regard to container re-use and drop-off or pick-up changes," chief executive officer of Avantida, Luc De Clerck, was quoted as saying.

"Expanding into the UK is a natural next step for Avantida as we continue to build upon our success in mainland Europe, where we just registered our 450,000 approved re-use on the platform."

Hapag-Lloyd notified its truckers that utilising the Avantida portal will "better control and manage our equipment stock." Operations director Andew Allen of Hapag-Lloyd (UK) stated that, "Avantida allows us to manage our container re-use requests in an improved and efficient way, and provides our hauliers with a platform that simplifies the request process, and speeds up response times."
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